X & Z…not the album

I’m no fan of that 80’s shop naming habit of replacing the s with a z. Hairdressers were especially guilty of this branding crime. Wavez, Cutz, Snipz. It wasn’t jazzy or clever. It looked retarded. As did calling something fast like a food or photocopying shop, Xpress.
BUT. I have to say I will make an exception for ChopstiX in portabello.
Why?
Because with the use of clever graphic design, they incorporated a pair of chopsticks into their logo. Which totally justifies the use of the X in the name.
Hats off.
If there’s an international competition for Chinese Takeaway names, then I smell GOLD.